![]() ![]() “I chose the road less-travelled,” says Desiree. In February of 2015, she received the Humanitarian Award from WOW (World of Women) Middle East – which came as a complete shock to her, as she did not even know that she was nominated. Leading the organization meant that she had to educate and transform herself into the region’s thought leader in the subject of Alzheimer’s disease. Having no previous medical background, Desiree faced many challenges in the initial stages of the 4get-me-not. We also promote activities based on Neuroscience that promote brain health such as musical presentations by volunteer performers, photography competitions and table tennis tournaments which were recently held at NOVO Cinema Complex and Dubai Festival City Mall.” “We communicate the message to the community in various channels starting with film documentary screenings on Alzheimer’s. “We host a lot of community events in different Emirates involving pre-med student volunteers, health and medical professionals,” Desiree expounds. ![]() In cooperation with like-minded community groups, corporate and government entities, 4get-me-not conducts various activities designed to promote brain health and provide proper information on how to care for people living with Alzheimer’s. Inspired by his father’s memory-related health problems, Desiree Vlekken founded 4get-me-not a non-profit organization committed to raising awareness on Alzheimer’s disease in the UAE. Most Influential Filipinos in the Gulf: Desiree Vlekken – Alzheimer’s Advocate Desiree Vlekken – Photo by Eros Goze for Illustrado Magazine ![]()
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